Quebec-born country music artist Matt Lang is experiencing a significant surge in his career, marked by the announcement of three major U.S. record deals and a year filled with critically acclaimed new music. This string of successes underscores his burgeoning international profile.
Major U.S. Expansion:
A pivotal moment for the artist arrived with the establishment of key partnerships in the United States. Lang has officially signed with Anthem Entertainment for publishing, River House Artists for management, and William Morris Endeavor (WME) for booking. These deals, finalized around December 2024 and announced in early 2025, represent a significant expansion into the American music market, a long-held ambition for the Maniwaki, Quebec native. Lang expressed immense enthusiasm for these collaborations, stating that Anthem, River House Artists, and WME “all see me for who I truly am and believe in the French guy from Maniwaki (QC) with a big dream.” He added that he has never “felt more ready and motivated for what’s to come” and feels closer to his dream of performing at the Grand Ole Opry.
A Year of Musical Milestones and Recognition:
Complementing these strategic partnerships, Lang has enjoyed a highly productive year on the music front. His latest album, “All Night Longer,” released in May 2024, has garnered significant attention and has been nominated for “Album of the Year” at the 2025 Canadian Country Music Awards (CCMAs). This nomination is a major career highlight for the artist, signaling robust national recognition for his musical contributions. The album itself features a collection of songs that blend traditional country elements with contemporary sounds, reflecting his artistic growth.
Expanding Soundscape with New Releases:
Lang’s commitment to releasing fresh material has seen him explore diverse musical avenues. Among his recent noteworthy releases is “Back to the Bar,” a country-pop collaboration with Montreal DJ Mike Demero that masterfully fuses electronic and country music elements. This track exemplifies his willingness to experiment and cross genres. Another recent single, “Outta the Bar,” further demonstrates his evolving artistic expression, contributing to the expanding narrative of his latest musical chapter.
The Journey of a Quebec Artist:
Matt Lang’s path to international recognition is a compelling story of dedication and perseverance. As a French-speaking artist from Maniwaki, Quebec, he has diligently worked to establish himself within the predominantly English-language country music industry. He has spoken openly about the challenges and the rewarding process of learning English to connect with a broader audience. This dedication to mastering a new language, coupled with his authentic storytelling and powerful vocals, has been instrumental in his success. His career has been marked by numerous achievements, including winning the SiriusXM Top of the Country competition in 2019 and earning multiple accolades at Quebec’s Country Gala.
Charting a Global Course:
The securing of these major U.S. deals with Anthem Entertainment, River House Artists, and WME marks a critical juncture in Matt Lang’s career. These alliances are expected to propel his music onto the global stage, enhancing opportunities for touring, songwriting collaborations, and broader industry engagement. The news signifies a major step forward, positioning him as a key emerging artist in the international country music scene. Lang’s trajectory highlights the evolving landscape of Canadian music, demonstrating that with talent, ambition, and strategic partnerships, artists can achieve widespread success and impact the global music conversation.
