The quarter-zip sweater is now a menswear staple. Gen Z men have made it a cool fashion item. This trend exploded on TikTok. It signals a shift in style for young men. Once seen as basic, the quarter-zip is now buzzy. This fashion news is spreading fast.
The Quarter-Zip Goes Viral on TikTok
A viral TikTok video sparked this trend. User Jason Gyamfi posted a clip in early November 2025. He was with a friend, both wearing quarter-zips. Gyamfi declared, “We don’t do Nike Tech, we don’t do coffee. It’s straight quarter zips and matchas around here.” The video gained over 25 million views. This simple statement resonated widely. It became a symbol of “leveling up.” Other creators joined in. They posted skits and outfit checks. These videos amassed millions of views. The quarter-zip transformed into a status symbol. It replaced athletic wear like Nike Tech.
Why Gen Z Embraces the Quarter-Zip
The appeal of the quarter-zip is multifaceted. It offers a blend of comfort and sophistication. It hits a sweet spot between casual and polished. This look signals maturity and intention. It suggests a person has their life together. Many connect it to the “old money” aesthetic. This style embraces classic menswear. Gen Z seeks individuality. They want to express themselves authentically. The quarter-zip fits this need. It feels intentional without trying too hard. The trend also signifies a broader cultural shift. It represents a move toward professionalism. Young men are embracing this “Young Gentleman” (YG) identity.
TikTok’s Power in Fashion Discovery
TikTok is a primary driver of Gen Z fashion trends. Forty-seven percent of Gen Z discover fashion brands on the platform. Trends move rapidly through short-form videos. Gen Z doesn’t just search for items. They explore visual aesthetics. Viral challenges can cause items to sell out. This quarter-zip trend is a prime example. It shows TikTok’s immense influence. It shapes buying behavior and style choices. The platform democratizes fashion influence. Everyday style choices become viral trends.
Broader Fashion News and Local Impact
This quarter-zip phenomenon is significant fashion news. It highlights Gen Z’s evolving style preferences. They value authenticity and personal expression. They also embrace sustainability. The quarter-zip offers versatility. It works for casual and smart-casual settings. This trend aligns with a growing desire for practical, wearable fashion. Brands are noticing and participating. Retailers see a sales rise in quarter-zips.
Chicago’s Fashion Scene and Gen Z
Gen Z’s influence extends to cities like Chicago. Chicago has a significant Gen Z population. This generation is a major consumer force. Local fashion influencers in Chicago showcase Gen Z trends. They share styles influenced by TikTok. Thrifting is also popular among Chicago’s Gen Z. This reflects a broader interest in unique, sustainable fashion. While the quarter-zip trend is global, its adoption by Gen Z impacts local fashion conversations. It shows how Gen Z shapes style, even in established fashion hubs. The trend fits into a wider narrative of young people seeking polished self-presentation.
The Quarter-Zip’s Enduring Style
The quarter-zip sweater has cemented its status. It represents a blend of comfort, maturity, and personal style. TikTok’s virality propelled it into the spotlight. It showcases Gen Z’s power to redefine fashion. This trend is more than just clothing. It’s a lifestyle signal. It reflects a generation stepping into adulthood. They are doing it with intentionality and style. The future of fashion continues to be shaped by these evolving trends.
